Before we begin
According to Infusionsoft/Keap, Tags are marketing labels that are applied to contact records. They segment your contacts into very specific lists so that you can send more targeted marketing messages to those contacts.
After completing all steps from the article “Integrating Infusionsoft/Keap with bucket.io”, from your bucket.io account click Funnels at the top navigation menu to go back to your list of funnels. From there, locate the Funnel that will be integrated and click Edit (the Edit button is located at the right-hand side of each funnel), represented by a green button with a pen symbol.
NOTE: The automatic save function only applies to what is done in the Canvas and Builder, so anything in the Integration Page requires a click to the “Save Changes” button to make sure the setup is saved.
STEP # 2: Let’s set up the integration now section-by-section!!
Tag Your Bucket(s)
Here we assign tags for people to be labeled based on the bucket(s) that they land in, for instance:
Bucket 1: Professional > Tag: Prof
Bucket 2: Beginner > Tag: Beg
Tag Your Questions
We can assign as many tags as we need to. This will help to better organize contacts in Infusionsoft/Keap.
UTM Parameters
If/when tracking information is generated outside of bucket.io, such as source, campaign, affiliate, etc. Assign the Custom Fields that will receive the attributes carried by the UTM variable in your funnel’s URL.
Lead Capture Custom Field Mapping
The system automatically links bucket.io contact fields (Name, Phone, Email, etc.) with the ones previously created in Infusionsoft/Keap, however, if more fields are to be added at the Lead Capture Page, it is important to ensure they all match the respective fields.
Questions Merge Field Mapping
Participant’s answers can also be transferred to Infusionsoft/Keap rather than tags - for instance, their answer to an open-ended question. Here is where custom fields become handy for questions and answers.
Don’t forget to click the Save button.