What's the Difference Between a Discovery Survey and Segmentation Funnel?
Discovery Surveys are used to gather marketing intelligence from your existing audience or to understand the needs of an audience in a new market.
Additionally, you get advanced response scoring with open-ended questions, a beautiful built-in word cloud tool, and real-time statistical analysis.
Segmentation Funnels are used to segment your audience into relevant buckets in order to provide relevant services and products.
Segmentation funnels can be configured so that the outcomes presented to the participants are highly relevant and conducive to conversion.
Design Section of a Discovery Survey or Segmentation Funnel
It’s important to have a sound aesthetic presence for your Discovery Survey or Segmentation Funnel. The primary way to accomplish this is in the Design section. In the following short video we’ll show you some of the things you can do in this ...
Publish a Discovery Survey or Segmentation Funnel
The following short video displays how to publish a Segmentation Funnel and Discovery Survey.
Access Your Discovery Survey or Segmentation Funnel Analytics
In this article, we’ll cover how to access the built-in analytics for your survey or funnel. We will not cover Google Analytics here. For Discovery Surveys Click on Discover at the top of the page to access all of your Segmentation Funnels. On ...
Plan a Discovery Survey
See how to map out your discovery survey and prepare your questions. Best practice #1: Use Mind Mapping Software Mind mapping software can be useful in laying out the roadmap of what you want the Discovery Survey to look like. Which application you ...
Finding the Embed Code of a Survey or Funnel
Follow the steps below to find the Embed Code of your Survey or Funnel: In your Survey or Funnel: Open your Survey or Funnel. Click on the Publish tab. Scroll down and Click on the Copy button. In your Discovery or Segmentation Tiles: Click on the ...