Step #7: Dashboard

This section displays the summary of all transactions within sales and payment forms. Analytics are presented in three main areas:

My Dashboard

• Date Range: Use it to set the date and time span to filter purchase activity

• Total Gross Revenue: Total Revenue in the time frame selected not including refunds

• Avg. Customer Value: Average revenue based on the number of customers

• Avg. Oder Value: Average revenue based on orders.

• Total Customers: Number of customers that have purchased in the time frame selected

• Total Orders: Number of orders in the time frame selected.

Sales Summary

• Gross Sales: Total number of sales made within a period of time

• Refunds: Total refund made during a period of time

• Sales Conversion Rate: The percentage of users who purchased over the total number of visitors.

• Refund Rate: the percentage of the total transactions that were refunded during a period of time

Best Selling Products:

Here you will see the ranking of your products organized from best to least popular

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