Setting up the Drip Integration in bucket.io
Information According to Drip: Tags attach a label to a person when they do something specific, such as purchase a product, or become a customer. Use Tags to segment your list and understand the way people interact with your marketing. Custom Fields - Custom Fields contain information that is unique to an individual person on your list. Use custom fields to insert personalized details into emails, and collect customer data points. |
After completing all steps from the article “Integrating Drip with bucket.io”, click Funnels at the top navigation menu to go back to your list of funnels. From there, locate the Funnel that will be integrated and click Options (the three dots at the right-hand side of the funnel).
NOTE: The automatic save function only applies to what is done in the Canvas and Builder, so anything in the Integration Page requires a click to the “Save Changes” button to make sure the set up is saved.
STEP # 2: Let’s set up the integration now section-by-section!!
Configure Your Mailing Lists
From the dropdown menu, choose from your existing lists.
Tag Your Bucket(s)
Here we assign tags for people to be labeled based on the bucket(s) that they land in, for instance:
Bucket 1: Professional > Tag: Prof
Bucket 2: Beginner > Tag: Beg
Tag Your Questions
We can assign as many tags as we need to. This will help to better organize contacts in Drip.
UTM Parameters
If/when tracking information generated outside of bucket.io, such as source, campaign, affiliate, etc. Assign the Custom Fields that will receive the attributes carried by the UTM variable in your funnel’s URL.
Lead Capture Custom Field Mapping
The system automatically links bucket.io contact fields (Name, Phone, Email, etc.) with the ones previously created in Drip, however, if more fields are to be added at the Lead Capture Page, it is important to ensure they all match the respective fields.
Questions Custom Field Mapping
Participant’s answers can also be transferred to Drip rather than tags - for instance, their answer to an open-ended question. Here is where custom fields become handy for questions and answers.
Don’t forget to click the Save button.